This project explores a playful yet clean visual system, combining bright pastel tones with bold typography and organic swirl patterns inspired by granola’s natural textures. Each flavor, Berry Burst Energy, Golden Glow, and Cocoa Crunch Boost is color coded for instant shelf recognition while maintaining a cohesive brand identity.

The logo features a sprout motif, symbolizing freshness and plant-powered nutrition, paired with a friendly sans serif to balance health appeal with modern retail impact.
Clear, minimal icons guide consumers through three fun ways to enjoy the product: Grab & Munch, Sprinkle on Yogurt, Pour with Milk.